That's interesting. I did read Burr's book about Turin, and found it very fascinating. I don't know enough about scent receptor physiology to assess the different theories about scent perception, and I suppose that Burr may have been biased towards Turin's theories.
However, when Burr describes the tortuous process of trying to introduce some new ideas into the scientific community, this really seemed to ring true. In academia, preserving the status quo (or at least one's own theory) and rejecting and ridiculing anyone who deigns to have a new idea evidently take up nearly as much time as actually doing research and uncovering facts.
In any case, reading the book got me very interested in scent, and led me to start acquiring and sniffing cologne.
I would really enjoy finding out Turin's take on Richard Axel and Linda Buck, who won the Nobel for scent research that Turin had so eagerly sought for himself. I imagine the fur would be flying!
Still, I think that someone like Scenteur7 (our Marlon) would be more qualified to write these reviews, if experience is the criterium. But he didn't have a bestseller, and did not manage to hitch his name to a famous scent guru.