Hello.
I think he is talkin about bathroom cleaner...
Here in Argentina we have a brand and when something smells like that it is "Smells Like Pinolux"
Which is always a different fruit or something else but with and underlying pine note...
Well that's my two cents...
I am a Japanese language student, so I understand how frustrating katakana can be!
I envy you that you can get designer fragrances at cheap prices.. Here inArgentina after a brutal devaluation everything is expensive... but you can find hard to get fragrances in small perfume shops in buenos aires, remnants of the 90's cheap exchange rate...I found yesterdat Giorgio Beverly Hills Red for men..(not a great find, you might add, but it IS discontinued, I should sell it on ebay!

).
I enjoy your column...keep it up!
PiTeR